How can I determine what my company is worth? Business valuation and the method used to determine that number is the most common question I get from owners contemplating selling to an ESOP.
There are three primary valuation methods:
Comparable Method: This is where the appraiser looks at companies that are similar to the selling company to determine a price. This is similar to realestate comps in the housing market. While this may work for larger companies, it is usually not effective for smaller companies, as the data necessary for such comparisons is not available to the public.
Income Method: The Income Method is preferred when comparables are not available. Its primary focus is to look at the cash flow of the company vs. the inherent risks and determine a value based on that relationship. This is particularly well suited to service-based companies that do not have substantial tangible assets.
Asset Method: Asset based valuations should always be looked at as part of the process, but are rarely used in ESOP stock transactions. It is more common in sales that don't involve company stock.
A well done ESOP appraisal should use all the above three methods. However, the weight given to each method is a function of the ESOP appraiser's judgment.
One question that comes up regularly at employee meetings I've attended has to do with how employees can make a positive impact on the stock value of their company.
In ESOP companies, the company stock must be appraised every year by an independent valuation expert to determine the "fair market value" of the stock.
The methods that the appraiser uses can be complex, but the logic is simple: What would someone pay for a share of stock in the company? Some factors can be influenced by employees and some can not.
WHAT FACTORS WILL AFFECT STOCK VALUE IN AN ESOP COMPANY?
ESOP companies long ago learned what many companies are just now learning; you can offer all the benefits in the world, but the one that matters most to employees is a piece of the action. Of the 18 honorees in Winning Workplaces' fourth annual Best Bosses competition, 14 run companies partly or completely worker-owned. That reflects a broader trend. The National Center for Employee Ownership estimates that 9,225 U.S. companies are offering stock-option plans, stock bonus plans, and profit-sharing plans as of July, up from 7,600 in 1999.
ESOPs are a very economical way to provide this benefit to employees as well as provide growth opportunities for the sponsoring company.
This year, Winning Workplaces has teamed with the Wall Street Journal's new "Startup Journal" to solicit nominations for "Winning Workplaces 2007." If you are an ESOP company, you can nominate your own company or submit a nomination for a company you think is deserving. To complete the nomination form, visit http://www.winningworkplaces.org/bestbossesaward/howtoapply.php.
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